Why We Exist
Zing & Co was founded by Amaya from a simple but deeply held belief — in people, and in the organisations they shape.
In 2013, she set out to build a consulting firm committed to making a positive contribution to the world. After years working both within organisations and in leading consulting environments, it became clear that meaningful change doesn’t come from theory alone — it comes from doing the brave work
Creating clarity where things feel complex, having the conversations that matter, and aligning people around what truly drives progress. Zing & Co exists to support that work. We partner with purpose-led organisations to work through complexity, create strategic clarity, align people and drive meaningful, lasting change.
Our team brings deep experience and rigour to every engagement, combined with a close, hands-on approach that ensures the work is thoughtful, grounded and genuinely useful. We believe that when people are clear, aligned and empowered, they don’t just improve organisations — they make a meaningful difference to the people and communities around them.nal, joyful working relationship.